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HOME GOODS WITH A SOUL & STORY

An object is only as beautiful as the environment in which it’s made. That’s why we travel the globe to bring the world’s best craftsmanship home to you. Each design is made by the most incredible artisans with the finest materials. All made start-to-finish with fair trade standards.

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Elora Jute Area Rug

ecru
Easy 30 Day Returns

Rustic. Relaxed. Refined. Putting a playful twist on the classic bordered rug, this effortlessly cool area rug checks all the boxes. Mixing modern motifs with the textures of soumak, or braided, jute, this reliable rug is an easy addition to any space.

Each rug is braided by hand with natural jute fiber. All made start-to-finish in a fair trade workshop in Bhadohi, India.

We recommend using a RUG PAD to prevent wrinkles and slippage.

Also available as a runner or accent rug.

Not sure what size you need? Visit our rug size and style guide for more information.

  • Available in: 5'x8', 6’x9’, 8’x10’, 9’x12’, 10'x14'

  • 100% Jute

  • Ecru: Natural, White

    Dark Brown: Natural, Cocoa

  • India

Weavers of Raya

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20

25° 23' 29'' N  

82° 34' 03'' E

Fair Trade. Guaranteed. 100% of our products are made with a process guaranteed by the World Fair Trade Organization.

Our rugs are handcrafted to last a lifetime, made using the highest quality natural fibers – no synthetic materials like viscose, rayon, or polyester are used.

Basic care:

Because each rug is handcrafted with only natural materials, it is normal to see loose fibers or shedding in the first six months. 


Vacuum lightly at least once weekly using only low suction and no beater brush, as this may damage the rug. More frequent vacuuming will help prevent shedding.


Avoid placing rugs in prolonged direct sunlight as this can cause fading.


Rotate your rug every 3-6 months. This will help prevent excessive wear and fading in one area.


The use of a rug pad will keep your rug lying smooth and flat and will help prevent slippage.


Treating stains:

For jute rugs, do not use liquids for stain treatment – liquids will damage and discolor the natural fibers. Instead, use a dry rug shampoo or baking soda. Sprinkle the dry shampoo on the rug and allow it to sit for a couple of hours. Vacuum up the dry shampoo and flip the rug over to repeat on the other side. When in doubt, professional cleaning is always best.


  • Most in-stock items will ship via FedEx Ground in 7-10 business days unless otherwise noted. Items noted as White Glove will ship separately from the rest of your order, with delivery fees starting at $279 for most orders.

  • Exchanges and returns for store credit are free.

    Prefer a refund? A single re-stocking fee will apply to returns within 30 days:
    $0 (no fee) for just bedding and/or towels
    $25 for most other returned orders
    $65
    if your return includes oversized items (area rugs, furniture, mirrors)

    White glove delivery items are handled separately and have a 15% re-stocking fee.

For more information, please review our Shipping and Returns sections within our FAQ.

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