Read Accessibility Statement


An object is only as beautiful as the environment in which it’s made. That’s why we travel the globe to bring the world’s best craftsmanship home to you. Each design is made by the most incredible artisans with the finest materials. All made start-to-finish with fair trade standards.


Mon - Fri: 8 am - 8 pm ET
Saturdays: 11 am - 4 pm ET

22 Crosby Street
New York City, New York

Mon - Sat: 11AM - 7PM

Sun: 12PM - 6PM

View Store

105 Fillmore St Ste 109
Denver, CO 80206

Mon-Sat: 10AM - 6PM

Sun: 12PM - 5PM

View Store

Imabari Waffle Towel Set

Free U.S. Shipping & Easy Returns on Bedding and Bath

Say hello to the most lightweight, absorbent, and soft towels we’ve ever laid eyes on (or hands, or feet, or… you get the idea). For extra durability and absorbency, the waffle weave is intentionally bigger than standard waffle-weave towels. The best part? What starts off as a pristine weave only becomes softer and more relaxed with each wash.

Available in white, grey, indigo, natural and olive - you’ll want these towels in every corner of your home.

Set includes: 

  • 2 face towels / washcloths 
  • 2 hand towels
  • 2 bath towels

Each towel is made with long-staple Pima cotton and loomed in the oldest, family-run mill in Imabari that has spent 100 years perfecting the art of towel making. From weaving to dyeing and washing, each step is done in a fair trade environment. 

  • Face Towel / Washcloth - 14"L x 14"W
    Hand Towel - 33"L x 14"W
    Bath Towel - 57"L x 31"W

  • 100% Pima Cotton (from the US) - 490 GSM

  • Available in Natural, White, Olive, Light Grey and Indigo

  • Japan

  • We offer free 30-day returns for bedding & towels. Please return items unwashed & in original packaging.

The Ishizuchi Textile Mill

The Ishizuchi Textile Mill image
Learn More


34° 03' 53'' N 

133° 00' 04'' E

Fair Trade. Guaranteed. 100% of our products are made with a process guaranteed by the World Fair Trade Organization.

These cotton towels can be machine washed on cold with like colors. Tumble dry on low. Do not bleach.

After washing, the waffle weave will deepen and shrink a bit, developing a more organic character over time. We recommend hanging on a rack instead of hooks – the hooks will stretch out the weave over time.

  • Always free shipping within the continental U.S.

  • Exchanges and returns for store credit are free.

    Prefer a refund? A single re-stocking fee will apply to returns within 30 days:
    $0 (no fee) for just bedding and/or towels
    $25 for most other returned orders
    if your return includes oversized items (area rugs, furniture, mirrors)

    White glove delivery items are handled separately and have a 15% re-stocking fee.

For more information, please review our Shipping and Returns sections within our FAQ.

Customer Reviews
Customer Reviews
4.5 Based on 55 Reviews
5 ★
4 ★
3 ★
2 ★
1 ★
Write a Review Ask a Question

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
Joan K.
United States United States

Gorgeous towels!

I bought these towels in navy and olive - both colors are gorgeous! I love the feel of them when they’re dry, and I especially love the feel of them drying off after a shower. They’re absorbent, pliant and visually beautiful. We love having them in our home.

Kimberly p.
United States United States

Love these towels ❤️❤️❤️

Chic. Absorbent. Fast drying. Lovely. ❤️

Cree M.
United States United States

Game changer

These towels are not only extremely soft, they get softer as you wash them and I’ve never had a towel that just wicks the water right off without rubbing. Highly absorbing but also fast drying! I bought two sets in Olive and I’m in love. Will buy in more colors!

Bernadette A.
United States United States

Imabari Waffle towels.

They are everything they say they are. Love love them.

Saher H.
United States United States

Superior luxury towels!!

We have been using our citizenry waffle towels for a little over two months now and we’re obsessed. We were nervous reading reviews here about threads pulling, but we haven’t had a single issue like this. Just wash on delicate with a gentle detergent & tumble dry low! I have been recommending our towels to everyone and will definitely be purchasing another set! I think it’s also worth mentioning that we tried and compared with other luxury/organic brands and ultimately these towels were the best and most quality type we found!

Pamela W.
United States United States

Excellent bath linens !!!

These Imabari Waffle Towel Sets I purchased are the best and most luxurious bath linens I have ever used. And, having traveled fairly extensively and lodged at top-of-the-line hotels, I have experienced many quality products. I am so pleased I made the investment to decorate my bath with them. Not only are they totally beautiful but I just love how they feel and function. I am very happy !!!