Urvi Braided Jute Rug
Featuring an organic weave with a looser, more relaxed braid, this jute rug brings a natural, laid-back feel to any space. Sustainable, durable, and beautifully textured, this jute rug is perfect for layering or on its own. It’s versatile like that.
Each rug is braided by hand with natural jute fiber. All made start-to-finish in a fair trade workshop in Bhadohi, India.
We recommend using a rug pad to reduce slippage.
Also available as a runner.
Unsure of what size rug you need? Visit our rug size and style guide for more information.
NOTE: Returns of rugs not delivered via white-glove will incur a $65 refund fee, due to the size of the item. Returns for store credit are always free, except for rugs delivered via white glove which will have a restocking fee of 15% applied.
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Available in 5'x8', 6'x9', 8'x10'
Rug Thickness: 1/2''
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Natural jute fiber
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Light blonde or dark auburn
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India
Weavers of Raya

“For over 35 years, we’ve made it a goal to stay innovative – we look for design inspiration from all over."Learn More
20
25° 23' 29'' N
82° 34' 03'' E
Fair Trade. Guaranteed. 100% of our products are made with a process guaranteed by the World Fair Trade Organization.
Our rugs are handcrafted to last a lifetime, made using the highest quality natural fibers – no synthetic materials like viscose, rayon, or polyester are used.
Basic care:
Because each rug is handcrafted with only natural materials, it is normal to see loose fibers or shedding in the first six months.
Vacuum lightly at least once weekly using only low suction and no beater brush, as this may damage the rug. More frequent vacuuming will help prevent shedding.
Avoid placing rugs in prolonged direct sunlight as this can cause fading.
Rotate your rug every 3-6 months. This will help prevent excessive wear and fading in one area.
The use of a rug pad will keep your rug lying smooth and flat and will help prevent slippage.
Treating stains:
For jute rugs, do not use liquids for stain treatment – liquids will damage and discolor the natural fibers. Instead, use a dry rug shampoo or baking soda. Sprinkle the dry shampoo on the rug and allow it to sit for a couple of hours. Vacuum up the dry shampoo and flip the rug over to repeat on the other side. When in doubt, professional cleaning is always best.
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Most in-stock items will ship via FedEx Ground in 7-10 business days unless otherwise noted.
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Exchanges and returns for store credit are free.
Prefer a refund? A single re-stocking fee will apply to returns within 30 days:
$0 (no fee) for just bedding and/or towels
$25 for most other returned orders
$65 if your return includes oversized items (area rugs, furniture, mirrors)
White glove delivery items are handled separately and have a 15% re-stocking fee.
To view our full shipping & returns policy, click here.
- Reviews
- Questions

The Jute Rug You Want!
This rug is superior in quality when compared to other jute rugs. It has a beautiful tone and softness to it. Love it.

The title tells of what the rug is about and that is a good thing.
The rug is very handsome. We love the rich color and the braid is tight and beautiful.

Cozy Touch
We've been eyeing a rug like this one for some time. We are thrilled with the size of it and the cozy weight. Also, really glad our puppy is not bothering it - a big win!

Another winner from The Citizenry
After purchasing a runner that I LOVE, I decided to go for a full-sized rug. I wanted something fairly neutral but with some texture to give character and feel. This rug fits that bill. The weave is on the chunky side which is what I was going for, and the fabric is more course which provides texture but is not at all uncomfortable to walk on barefoot. My dog is happy too because now she’s not skidding on the hardwood floor when she jumps off the bed. Another great rug from The Citizenry. Now, maybe a throw to match the carpet???

Beautiful jute rug!
Super sturdy, expensive looking jute rug. The craftsmanship is gorgeous, and even with foot traffic on it it barely shows any dirt or wear. Highly recommend

Gorgeous color and quality
Bought this rug to tie in our guest room sofa and it looks perfect! Great color and quality.

White Glove Service
This piece is delivered to your home by our premium White Glove Service.
In-stock items are expected to be delivered within 4-6 weeks from your order. Delivery timelines for custom furniture may vary. Your dedicated two-person team will deliver this product to your door, unpack your item in the room of your choice, and remove all packaging materials upon your approval. Flat rate delivery fees start at $279. For more information, please review our FAQ section.
Please note that any white glove items will ship separately from the rest of your order. However, all white glove items within your order will be held to ship together. All deliveries and appointments are managed by our partner, Deliveright.